Wechat

Scan the QR code with WeChat App to follow us now.

Charlotte Tilbury Hong Kong Launch

In April 2018, Charlotte Tilbury launched her eponymous brand in Hong Kong in IFC and Canton Road. While the brand was already globally recognised, Charlotte was eager to boost brand recognition in the region and establish her brand as a must have for the beauty conscious. 

Occasions was commissioned to consult on the best way to connect Charlotte Tilbury with Hong Kong clients and key stakeholders through a series of intimate settings and a larger private flagship event held in Lane Crawford IFC. Key in achieving this goal was successfully identifying and engaging relevant celebrities, media, and the public, and giving advice on the best way to engage with this audience to positively establish the Charlotte Tilbury brand and its core values. 

The brand has now established a stable physical and online presence across Hong Kong, incorporating its innovative “Magic Mirror” where clients can virtually try on Charlotte Tilbury’s signature 10 look wardrobe and continues to grow in popularity in Hong Kong and is now positioned as the premium easy-to-use, easy-to-choose, easy-to-gift range.

Projects Highlight
Discover more
MGM China
MGM x Poly Culture Group “Arts & Culture Collaborative Agreement” Signing Ceremony

In celebration of Macao's 25th anniversary of returning to the Motherland, Poly Culture Group and MGM Macau signed the “Arts & Culture Collaborative Agreement" to embark on a remarkable partnership united by a shared passion of Chinese culture. ⁣

MGM China
"Liu Ye: at High Peak" Exhibition

Introducing the "Liu Ye: at High Peak" Exhibition, a solo showcase in Macau featuring the highly sought-after Chinese contemporary artist, Liu Ye. 

The 2024 Academy Ball "Voyage"

The 2024 Academy Ball “Voyage” for the Hong Kong Academy of Performing Arts dazzled with jewels, glamour, and future world stars⁠.